The 2026 Chicago Auto Show Media Preview will officially open on Thursday, Feb. 5 with the Midwest Automotive Media Association Breakfast. MAMA will announce all of it's MAMA'S Favorites Category Winners and the overall MAMA's Favorite Vehicle for 2026!
Keynote: TBD
Time: Doors open at 7:30 a.m.; breakfast begins promptly at 8:30 a.m.
Location: McCormick Place Grand Ballroom, Chicago
Attendees must have a media or exhibitor credential supplied by the Chicago Auto Show to enter the breakfast event and Media Preview.
NOTE: In order to register to attend this event, you must apply for a Chicago Auto Show media credential or an exhibitor credential. Credentials will open December 1 at www.ChicagoAutoShow.com
*Media Credentials are open until January 20th!!
